BLR Visual Communications

BLR stands for Betty Lee Root, our business’s founder and the first of three generations to run the family business. BLR initially specialized in hand-engraved pieces for computers and other machinery—to this day, engraving remains one of our core capabilities. In the late 80s, BLR expanded to include signage, graphics, creative support, installation, and eventually digital signage. Though new ownership took over in 2005, we continue to lead the signage industry forward, all while honoring our history and maintaining a culture of family values.